Our Story

Oak+Cannon was named after the grandparents of founder Jennifer Perciballi. While growing up in New York, Jennifer was enthralled by her grandmother Norma Cannon’s stories about her husband Oakley and how they used to go out dancing until dawn. Though Jennifer never met Oakley, her grandmother’s stories about their happy times together brought him to life exemplifying the power of a great story.

Grounded in Storytelling: With a deep appreciation for Cannon’s skills at captivating listeners, Jennifer built Oak+Cannon on the idea that compelling and truthful storytelling can elevate brands and build loyal audiences. Since it launched, Jennifer has continued to place a priority on authenticity in storytelling for her clients, while expanding the agency’s services to help executives navigate a variety of complex business needs.

Committed to Giving Back: In addition to storytelling, Jennifer is committed to carrying on her grandparent’s legacy of charitable giving. An optimist, gratitude practitioner and nature-lover at heart, she initiated a program where Oak+Cannon donates oak trees each year in the name of each of its clients. “Throughout human history oak trees have been synonymous with wisdom, strength, endurance and good fortune; all the same things we want for our clients,” says Jennifer.

Leadership

Communicator + Problem-Solver

Jennifer Perciballi

Founder + CEO
Communications, PR + Brand Marketing

Jennifer Perciballi, founder and CEO of Oak+Cannon, is an award-winning corporate communications strategist with over 20 years of experience. She began her career at EMI-Capitol Music representing artists such as Sir Paul McCartney, Itzhak Perlman, Liza Minelli and Bernadette Peters. She later transitioned to executive-level positions at several organizations where she built and led their corporate communications and PR departments, aligning with the C-suite and representing celebrities and best-selling authors including Dr. Mehmet Oz, Dr. Michael Roizen, Joy Bauer, Tiki Barber and Sandra Lee of the Food Network.

By continuously helping brands connect with audiences, expand their influence and gain recognition (including Emmy nominations and other prestigious awards) through her creative communication campaigns, Jen’s work earned several digital PR and social media honors and accolades. As a senior-level executive, she was able to position and usher several companies through successful financial transactions, including M&As, corporate crisis, plus, an IPO on the New York Stock Exchange. Throughout her career, she’s not only established herself as a sought-after marketer, but also a top-notch business strategist.

Tech + UX Expert

Thomas Theriault

Chief Technology Officer, Branding,  Design + Production

Thom is a serial entrepreneur with over a dozen successful product and company launches in the fields of Uber-like services, healthcare, consumer goods, entertainment and business solutions.

He is an expert in the field of user experience design, software development and marketing. He has served in the US Navy and in senior executive capacities combining innovation, marketing, engineering leadership and program delivery.

Design Ninja

Mark Dingman

Chief Creative Officer

Mark leads all client-facing projects and applications including graphic design, user interface and user experience. As an accomplished designer, artist, and user experience expert with an extensive print design background, he has held several leadership positions in marketing, architecture, consumer publications and enterprise application development companies.

Mark has several patents covering user interface design and television advertising.

Productivity + Leadership Guru

Sharon Singer

Talent Management + Professional Development

Sharon knows how to prepare teams and talent for success through professional development and leadership training. She’s worked with successful executives, and junior executives, across finance, banking, technology, health including Citi, Credit Suisse, Goldman Sachs and Everyday Health among others. Sharon helps companies save resources by identifying, developing and retaining their top talent. She’s a ninja at providing comprehensive talent management solutions for clients with various complex challenges.